The buying decision gets made without you in the room
Right now, someone is looking for a supplier who does what you do. How do you know if they're considering you?
They won't contact you first. They'll run a web search, ask an AI tool, and open a handful of websites. They skim each one and shortlist two or three names, all before anyone picks up a phone.
You almost never see this happen.
There's no rejection email, because you never applied.
You have no idea how many people looked at your website and shortlisted a competitor instead.
So a quiet quarter feels like a quiet market. Often it isn't. Buyers looked at your website, but someone else made the shortlist.
See the moment you'd be dropped from the shortlist
Tell us one contract you want to win, a company you want to work with or a sector you want to expand into. We run the searches they'd run. We review your website in the way they would, and we look for the things they need to see before they'll put you on their shortlist.
- ›››Accreditations
- ›››Similar projects
- ›››Capacity and equipment
- ›››Who's on the team now
- ›››Photographs of real people working in your facility
Then we record you an 8-minute video walkthrough showing what we found, the moment you'd have been dropped, and the two things that would change it.
No automated report. No pitch in the recording. Just the view from the other side of the table.
Eight minutes. Everything a buyer saw.
A recorded walkthrough
An 8-minute recording of us reviewing your website. What convinces a buyer, and what makes them choose someone else.
Where you stand
How you compare against the three competitors you told us you lose work to, on the searches that matter.
Two things to fix
Not a list of thirty things from an AI tool. The two things that would get you on the shortlist more often, and what each one takes.
Seven questions, done in four minutes
We ask them one at a time, so it reads more like a conversation than a form. The more specific you are, the more useful the walkthrough will be.
What we'll ask you
- ›››Your website address
- ›››The work you want more of in the next 12 months
- ›››Who you sometimes lose work to
- ›››Four quick questions about your website and where your work comes from
- ›››Where to send the walkthrough
We record these ourselves, so we only take a few each week. You'll hear from Simon or Ben within three working days. We won't add you to a mailing list.
Two people, not a piece of software
Ben and Simon do these personally. There's no team of juniors behind it and no tool generating the report. That's also why we can only do a few each week.
We've been doing this for technical companies since 2003, which means we've watched a lot of businesses find out the hard way what a buyer was looking for.
